Event Insider

Tech Innovation

MTR, Hong Kong's major railway operator creates an immersive virtual station on the metaverse

By mimicking and gamifying the physical railway environment, users can drive a train or even operate a railway station in space. There may also be a railway museum to showcase the moments that MTR intersects with the communities and cultures of Hong Kong.

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Why DIY still isn’t enough for events - By Liesl Leary-Perez, Hubilo’s VP of corporate marketing.

With companies battling screen fatigue, production values of events have gone up significantly. Organisations were also sent scrambling by COVID-19 to put together non-traditional event planners such as internal communications departments, HR groups, and DEI councils. However, do-it-yourself events may still not be enough, and Hubilo’s VP of corporate marketing, Liesl Leary-Perez, shares why in this episode.

Around The Industry

Randi Zuckerberg, founder and CEO of Zuckerberg media says, we are in early stages of metaverse

We are in early stages, and it’s not there yet,” Randi Zuckerberg said at Times Network’s flagship event India Economic Conclave. Speaking about immediate opportunities on the metaverse, she listed out education and training, and customer support helplines as “tremendous businesses” in the new internet eco-system.

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Coachella 2022 Installations Explore Architecture, Pop Culture, and Communities of the World

The Coachella Valley Music and Arts Festival 2022 , an annual festival held in the Colorado Desert in Indio, California, displays immersive installations by 11 international architects, artists, and designers. Through explorations of scale, light, sound, and colors, the contextual installations explore global themes such as connectedness, environmental sustainability, immigration, social behavior and architecture, pop culture, and the community.

Upcoming Events

Goafest 2022: Digitization of awards, podcast, influencers & wellness talks

After a two-year hiatus due to Covid-19, Goafest, the annual festival of the advertising, marketing, and media industries, is back. The 15th edition will take place between May 5 and 7, 2022. The three-day festival will feature some of the industry's brightest minds, as well as renowned speakers from the fields of entertainment, sports, and other fields. SS Rajamouli, Anupam Kher, Tisca Chopra, Arvind Gupta, Kiran Bedi, and Jude Kelly will be among the speakers.

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