Tech Innovation

Hyundai Venue N Line launched in Metaverse.

Hyundai Motor India has launched their compact SUV, the Venue N Line in Metaverse, on Roblox, offering a creative virtual experience before it launches in the market. To witness the launch, one can simply download the Roblox app via Play Store and be a part of the virtual launch experience.

Here’s a the teaser of the launch.

boAT hosts Metaverse concert ‘FloAtverse.

boAT has hosted a K-pop Metaverse concert ‘FloAtverse’ concert on Loka, a gamified replica of the actual Connaught Place in a virtual world. Rashmika Mandanna was also a part of this concert. Users were given an opportunity to participate in several challenges to win massive discounts as well as a chance to fly to Seoul, the capital of South Korea.

Around the Industry

Famous brands Nike, Gucci, and others made $260M off NFT sales.

According to statistics from Dune Analytics, which was initially published by NFTGators, well-known brands including Nike, Gucci, Dolce & Gabbana, Adidas, and Tiffany have generated a total of $260 million in sales from NFTs, as reported by Cointelegraph. Nike’s NFT releases have generated $185.3 million in revenue, and secondary market quantities are close to $1.3 billion, Cointelegraph noted.

Apple to hold its next event on September 7 at Apple Park.

Apple announced that it is holding its next event Far out on Wednesday, September 7 inside the company's Apple Park campus. The event will start at 10:00 AM PT and will be attended in-person as well as live streamed on the company's website and YouTube.

Eventellect

Experiential marketing and its importance in the Automotive sector today.

Many leading players in the automotive industry today are shifting away from conventional methods, and driving home an increasingly valid point: Experiential marketing is the way forward. Experience-based marketing tools for the customer are essential in giving them a first-hand sense of the brand and its offerings.

13 interesting and Insta worthy ways to use mirrors as event decor.

Incorporating mirrors and other reflective surfaces can bring a sleek, modern, and often surprising element to your event's decor. Here are some of the coolest uses of mirrors we've spotted at events.

Events Happening

Delhi art week 2022.

Bringing together over 33 galleries from four zones, with tightly curated sections, the Delhi Art Week second edition (August 24th-August 31st) will celebrate the creative spirit of the city as it straddles tightly knit avant-garde art that is born of rich perspectives and unique odysseys.

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