Disney+ Hotstar has gone a notch higher for Rudra - The Edge of Darkness.The platform partnered with Hungama Digital’s Web3 venture - Hefty Entertainment to create digital avatars of its casts and offers an immersive glimpse into the world of Rudra to its viewers.
According to a 2021 report by market research firm GWI, one-third of consumers say it’s important for them to be entertained when they shop. The software-as-a-service (SaaS) platform designs mini-games for businesses that want to drive sales through experiential shopping.
The best way that a brand’s purpose can be explained is by activating it in the real world. Sometimes, the productization of a company’s purpose is probably the best way to actualize purpose-driven marketing. Then the advertising created around that “product” becomes the supporting medium. It’s action followed by words, and not the other way around.
Expo 2020 Dubai records 17.4 Million visits since its opening on October 1, 2021, until March 7th. The number of virtual visits has amounted to 174 million visits.