These brand-owned virtual worlds reach well beyond the structure of traditional virtual environments, and are opening up groundbreaking ways of engaging and educating consumers. These early adopters are reaping the benefits. Let’s take a look at three recent examples.
A survey is a good method for researching your audience. So that you can make the most accurate assessment of their expectations and create a curated program that meets or, ideally, exceeds those expectations.
Ad Age is Unlocking the Metaverse on March 10 with a virtual event to talk about the most cutting-edge technology available to brands in the virtual world. The event will bring together leaders from tech, advertising and NFT companies.
LinkedIn is the latest platform to announce an audio-only event feature. But how do you engage attendees with just one sense? Here are some tips.
ad:tech 2022 will truly bring you incredible tech, case studies, intense debates on how to think forward for the next 10 years. The 5 NEW Stages of ad:tech 2022 will cater to topics that will explore the various aspects of R.I.S.E, and allow leaders to share their stories, learnings, and unique perspectives.